Assistant Manager - Content Marketing (APAC)
ID pracovní pozice
257630
Zveřejněno
10-bře-2026
Servisní linka
Advisory Segment
Typ role
Plný úvazek
Oblasti zájmu
Marketing
Pracoviště
Hong Kong - Hong Kong
About the role

The Content Marketing team is responsible for localizing global and regional content to boost sales relevance, leads the rollout of Prism analytics and Airtable to standardize performance reporting and streamline editorial workflows, and deploys the evolved Content Framework to strengthen sales activation and content effectiveness. The team also drives client data capture and lead generation through gating and segmentation, delivers ongoing performance and competitor analysis, and provides essential support to the regional Content Marketing lead.


What you'll do
  • Develop content marketing activation campaigns and related activation content to promote CBRE's Insights & Research, with the goal of connecting campaigns to ROI and business value. 
  • Partner with regional stakeholders and country marketing teams in APAC to localise global and regional content marketing initiatives and activation (including the rollout of a refreshed Content Framework), ensuring enterprise-wide consistency and alignment. 
  • Support rollout of global analytics platform at regional and country level, including implementation of standardised content performance reporting and optimisation, to drive strategic editorial planning and ROI across Business, Research and Marketing.
  • Client data capture, targeting and lead gen through the rollout of content gating, segmentation and lead routing initiatives.
  • Content performance reporting and analysis, and competitor intelligence monitoring.

What you'll need
  • At least 3-5 years of relevant experience in marketing and/or content roles. 
  • Demonstrate hands-on experience in content marketing or B2B marketing; editorial experience is a plus.
  • Skilled project manager and communicator who can work effectively with multiple stakeholders.
  • Team player who can work individually or as part of a team to achieve project goals.
  • Proficient in Microsoft Office Suite: Word, Excel, PowerPoint. Knowledge and proficiency in Content and Marketing AI tools is a plus.

Why CBRE

When you join CBRE, you become part of the global leader in commercial real estate services and investment that helps businesses and people thrive. We are dynamic problem solvers and forward-thinking professionals who create significant impact. Our collaborative culture is built on our shared values — respect, integrity, service and excellence — and we value the diverse perspectives, backgrounds and skillsets of our people. At CBRE, you have the opportunity to chart your own course and realize your potential. We welcome all applicants.


Applicant AI Use Disclosure

We value human interaction to understand each candidate's unique experience, skills and aspirations. We do not use artificial intelligence (AI) tools to make hiring decisions, and we ask that candidates disclose any use of AI in the application and interview process.

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